FAQ schema generator · included in paid plans

FAQ schema, written and coded for you

Build valid FAQPage JSON-LD for free below. Or let the AI read your page and write the questions and answers for you, from the searches people actually make.

Included in Solo, Growth and Studio at no extra cost. The JSON-LD builder below is free for everyone.

Try it now

Build FAQ schema in your browser

Type your questions and answers and copy valid FAQPage JSON-LD. Members can have the AI write them from the page instead.

Free FAQ schema builder

Question 1
Question 2
JSON-LD
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "How long does delivery take?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Orders ship within one working day and arrive in 2 to 4 working days in the UK."
      }
    }
  ]
}
</script>
Why RareMatter

Built on your own data, not a blank page

AI writes the questions

The AI reads your page and its Search Console searches and writes the questions people really ask, with answers of 25 to 60 words.

Valid FAQPage JSON-LD

Ready-to-paste structured data that follows schema.org, with the script tag included.

Consistent with the page

Answers stick to what the page says. Google requires the FAQ to be visible on the page too, so you get the text to add as well.

Answers AI search can quote

Short, self-contained answers are what ChatGPT, Perplexity and Google’s AI Overviews pick up and cite.

How it works

Three steps

1

Paste the page URL

Or describe the topic.

2

Choose how many questions

4, 6, 8 or 10.

3

Add to your page

Show the questions on the page and paste the JSON-LD in the head or body.

More AI writing tools

All included in your plan

Pricing

One plan, every tool

The AI writing tools come with the AI SEO expert, site audits, Search Console rankings and Fix Studio. Solo includes 500 AI answers a month, Growth 1,500 and Studio 4,000.

Solo

$15 /mo

or $150 / year, 2 months free

  • 3 sites · up to 500 pages per crawl
  • Weekly or monthly monitoring
  • Search Console and Bing connections
  • One-click WordPress publishing with undo
  • AI SEO expert · 500 answers a month
  • AI SEO writer, title, meta, FAQ and product description tools
Start 7-day free trial

Studio

$79 /mo

or $790 / year, 2 months free

  • 30 sites · up to 1,000 pages per crawl
  • Daily, weekly or monthly monitoring
  • Search Console and Bing connections
  • One-click WordPress publishing with undo
  • AI SEO expert · 4,000 answers a month
  • AI SEO writer, title, meta, FAQ and product description tools
  • 10 team members
Get Studio
Questions

Frequently asked questions

Does FAQ schema still show rich results in Google?

Since 2023 Google shows FAQ rich results mainly for well-known government and health sites. FAQ schema is still valid structured data: it helps search engines and AI assistants understand the questions your page answers, and the visible FAQ itself helps you match long-tail searches.

Where do I put the FAQ JSON-LD?

Inside a script tag with type application/ld+json, in the head or body of the same page that shows the questions. In WordPress, use a custom HTML block or your SEO plugin’s schema settings.

Is the FAQ schema generator free?

Yes, the JSON-LD builder on this page is free and works in your browser. The AI that writes the questions for you is included in Solo, Growth and Studio; each run uses 1 AI answer. Solo includes 500 AI answers a month, Growth 1,500 and Studio 4,000.

How many questions should I add?

Usually 4 to 8. Only add questions the page genuinely answers, and keep each answer short and factual.

More free tools

Check the rest of your SEO

All free SEO tools

Let the AI write your FAQs

Add your site and generate FAQs and JSON-LD from the searches people make.